Micro-Course: Plain-English Financial Statements for Non-Finance Small Business Owners
Millions of small business owners make pricing, hiring, and spending decisions without truly understanding their own financial statements — leading to cash shortfalls, missed red flags, and over-reliance on accountants for basic interpretation Includes guide sections covering: Module 1: Why Financial Statements Feel Confusing (And Why They Don't Have to Be); Module 2: The Profit & Loss Statement — Your Business's Report Card; Module 3: The Balance Sheet — A Snapshot of What You Own, Owe & Keep; Module 4: The Cash Flow Statement — Why Profit Doesn't Always Mean Cash in the Bank; Module 5: The Numbers That Actually Matter — Key Ratios in Plain English; Module 6: Red Flags & Green Lights — What to Look For Every Month; Quick-Reference Glossary.
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Financial literacy is a perennial need that never expires; new business owners enter the market every year. A short, jargon-free video course (8–12 lessons, 90 min total) with downloadable reference worksheets occupies a sweet spot between free YouTube content (too scattered) and expensive accounting courses (too technical). Strong SEO demand year-round. Platform-agnostic — sells on Gumroad, Teachable, or a personal site.
- Includes guide sections covering: Module 1: Why Financial Statements Feel Confusing (And Why They Don't Have to Be); Module 2: The Profit & Loss Statement — Your Business's Report Card; Module 3: The Balance Sheet — A Snapshot of What You Own, Owe & Keep; Module 4: The Cash Flow Statement — Why Profit Doesn't Always Mean Cash in the Bank; Module 5: The Numbers That Actually Matter — Key Ratios in Plain English; Module 6: Red Flags & Green Lights — What to Look For Every Month; Quick-Reference Glossary.
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